3 Proven Business Models you're overlooking!
Finding the perfect fit to launch your dream business!
Hey there!
You don’t need to be a master or an expert to start and scale a business and generate $$$ through it!
All you need to do is:
To have a problem in your life(everyone has problems in their real life, I am not talking about the reel life)!
To solve that problem from a unique angle for yourself!
To sell the solution!
Yeah, it’s that simple.
It depends on you that how you want to sell your solution, either as a product, as a service or as content!
The first step and a significant bottleneck often can be selecting the right business model, the one that aligns with your values and interests, and the one that can leverage your strengths.
So, here I am to help you find a business model that aligns well with your personality and skills.
This article isn’t just surface-level chatter— I am going deeper to uncover the mechanics, strategies, and paths to success for beginners who want to start something sustainable. By the end, you’ll have actionable insights to take this first step.
1. Product Business
A product business revolves around selling something tangible—either physical or digital. It’s the classic “buy or make something and sell it for a profit” model, but it’s evolved in the digital age to accommodate things like e-books, apps, and digital tools.
The Inner Workings
Starting a product business involves several stages: ideation, production, pricing, distribution, and marketing. Let’s break these down.
1. Ideation
Think about what’s in demand. This isn’t just about what you want to sell—it’s about what people actually need. Tools like Google Trends and platforms like Etsy or Amazon can help you identify trends.
For Example:
Physical: Handmade items like candles or clothing.
Digital: Templates, guides, or educational resources.
2. Production
For physical products, you can create them yourself (e.g., handmade crafts) or outsource manufacturing.
For digital products, you might use platforms like Canva or software like Figma to design, test, and finalize. You can use notion to create templates, and canva to create ebooks.
3. Pricing and Profitability
Factor in production costs, platform fees, and your time. Use tools like the break-even analysis to set your prices.
4. Distribution
Online platforms like Shopify, Amazon, Gumroad, or Zazzle (hello, print-on-demand!) make it easier than ever to reach a global market. POD on zazzle, redbubble ,etsy or soceity6 can be a great way to get started!
5. Marketing
Build a strong presence on platforms like TikTok, Pinterest, or Instagram. Focus on storytelling—people buy into the why, not just the what.
Let’s say you decide to sell eco-friendly tote bags!
Find a Niche: Focus on artistic designs or sustainability-conscious consumers.
Use Print-on-Demand Services: Platforms like Printful or Zazzle handle printing and shipping, minimizing your overhead.
Leverage Social Media: Create videos showing how your tote bags are perfect for daily errands, beach trips, or grocery runs.
Common Mistakes to Avoid
Not testing demand before launching (always validate your idea through MVP).
Pricing too low—value your time and effort.
Overlooking branding—strong visuals and a compelling story matter.
2. Service Business
If you don’t have a physical product in mind, why not sell your expertise? A service business allows you to monetize skills you already have or are willing to learn.
How It Operates?
At its core, a service business is about providing value directly to clients. You trade your time and expertise for money. The cool thing is that this can scale into high-ticket offerings if you specialize and build a reputation.
The Strategy to Start
1. Skill Audit
What do you already know? If you’re good at writing, graphic design, web development or even organizing schedules, you have a starting point.
Even, if you don’t have one, there are a plenty of free and paid resources available to gain a skill.
2. Finding Your Market
Understand who needs your skill.
Finding the right market is necessary as Alex Hormozi says in his book $100M Offers.
First, don't pick a bad market. Normal markets are fine. Great markets are great. Second, once you pick, commit to it until you figure it out.
So, you should never even try to underestimate the power of a market.
For example:
Busy professionals need virtual assistants.
Small businesses need website developers or social media managers.
Parents might need tutors for their kids.
3. Create Offers That Solve Problems
Instead of saying, “I’m a freelance writer,” focus on, “I help businesses write compelling email campaigns that drive sales.”
It’s about targeting the client’s pain points.
4. Create your Personal Brand
Position yourself as an authority in your field by creating thought-leadership content (blogs, LinkedIn posts, YouTube videos).
Guest on podcasts and speak at industry events to widen your reach.
You can also:
Join platforms like Fiverr, Upwork, or LinkedIn.
Network in niche Facebook groups.
Showcase your work in a portfolio or personal website.
5. Scaling Your Service Business
Automate repetitive tasks: Use tools like Calendly for scheduling and Notion for task management.
Productize your service: Turn a customizable service into a packaged offer. Example: A $500 “Instagram revamp” package.
Outsource: Once you have consistent clients, hire subcontractors to handle tasks and free up your time for higher-level work.
For Example, If you’re offering graphic design services:
Start Small: Design logos for startups at a lower price to build a portfolio.
Upsell: Once you’ve gained a client’s trust, offer related services like social media templates or website design.
Focus on Long-Term Clients: Offer monthly retainers for ongoing design work.
3. Content Business: Build, Share, Monetize
Content businesses thrive on one thing: attention. You create content people love, build an audience, and monetize that audience in a variety of ways. Think of influencers, bloggers, podcasters, or YouTubers—it’s all about turning passion into profit.
Scaling content business requires mastering multiple revenue streams while remaining authentic to your audience. This type of business is heavily reliant on strategy, consistency, and long-term thinking.
The Process
1. Finding Your Niche
What do you love talking about?
Tech geek? Create tutorials or review gadgets.
Health enthusiast? Share workout tips or recipes.
Finance-savvy? Teach people how to save and invest.
However, if you are just starting, it is not good at all to impose a niche on yourself. First, you just need to start, then you can find later after trying and testing that what works for you and what don’t.
So, I will suggest you to not becoming hyper conscious about choosing a niche, when you are just starting!
2. Choosing Your Platform
Each platform has unique strengths.
Blogs: Best for written, evergreen or long form content.
YouTube: Great for tutorials, vlogs, or deep dives.
TikTok/Instagram: Perfect for quick, engaging visual content.
Choose the one that aligns with you!
3. Create Valuable Content
Focus on solving problems or entertaining your audience. Content that educates, inspires, or makes people laugh(entertain) tends to perform well.
4. Monetizing
Ads: Platforms like YouTube and Medium share ad revenue.
Affiliate Marketing: Recommend products you love and earn a commission.
Sponsorships: Collaborate with brands for paid promotions.
Your Own Products/Services: Sell e-books, courses, or merch.
Let’s consider, if you’re starting a blog about personal finance:
Content: Write about budgeting, saving, and investing tips.
Affiliate Income: Link to financial tools (like budgeting apps) and earn a percentage.
E-Products: Sell a budgeting template or course.
Long-Term Growth: Build an email list to nurture your audience and sell future products.
You need to funnel your audience!
Use your free content to lead followers into a well-designed sales funnel.
Consider a YouTube channel offering free tutorials funnels viewers into a paid course or coaching program.
Develop lead magnets that solve small, specific problems for your audience.
Why Content Businesses Work?
They allow you to build multiple income streams. Once you’ve created a piece of content, it can generate revenue indefinitely (passive income, anyone?).
Combining All Three for Maximum Impact!
Why choose one type of business when you can combine them for synergy? For instance:
A graphic designer (service business) creates design templates (product business) and runs a YouTube channel teaching design (content business).
A fitness coach (service business) sells meal plans (product business) and runs a blog about health and wellness (content business).
By diversifying your offerings, you build multiple revenue streams that protect your business from market shifts.
Wrapping it Up!
Starting a business is about more than just making money (though, let’s be real, that’s a big part of it). It’s about creating something meaningful and sustainable. Take the time to explore these three types of businesses and figure out which one resonates with you.
And remember, you don’t need to have it all figured out. The key is to start, learn, and adapt along the way.
Figure out one and you’re all set!
It’s really that simple(no doubt, it requires efforts and consistency)!
Now, you know the business that aligns well with your interests and personality!
Sending all the good vibes from my corner of internet to yours!
See you, soon!
Aiza
PS… Life feels like a series of obstacles, right?
We all face struggles that can seem overwhelming—whether it’s finances, health, personal growth, or career. But here’s the thing: Acknowledge the challenge, and you’ve already taken the first step to conquering it.
What’s the #1 pain point that’s holding you back? Answer below and let’s see how we can tackle it together. Your challenge today might just be the key to your breakthrough tomorrow.
I’d love to hear from you! What’s really weighing you down right now? Feel free to drop a comment below and share your struggles because sometimes just voicing them can be a huge relief!
I am struggling with the last part Marketing of my product. But it is getting better, and articles like this are always a good motivator.